Protecting Authenticity and Brand Integrity in Luxury Goods and Fashion
Microtrace delivers covert authentication technologies that help luxury and fashion brands protect high-value items from counterfeiting, diversion, and unauthorized sales. Our solutions integrate seamlessly into existing packaging, products, or tags to preserve the brand experience while enabling field and consumer-level authentication.
Security That Fits the Brand
Luxury products demand precision and discretion. Microtrace technologies deliver invisible, verifiable security without altering packaging, aesthetics, or production workflows.
Applications include:
- Designer apparel and accessories
- Footwear and handbags
- Jewelry and watches
- Perfumes and cosmetics
- Packaging, tags, and inserts
Protect Revenue. Preserve Trust. Deliver ROI.
Counterfeit and diverted goods result in lost revenue, diluted brand value, and weakened consumer confidence. Microtrace provides covert technologies that enable product-level authentication, traceability, and engagement—turning brand protection into measurable return.
- Authenticate products at point of sale or post-sale
- Detect diversion using location-encoded identifiers
- Support loyalty, registration, or digital engagement program
Proven Technologies for Luxury Brand Protection
Microtrace provides authentication technologies that protect luxury products without compromising brand aesthetics or production efficiency. Our covert taggants, digital identifiers, and detection systems enable verifiable authentication from manufacturing through post-sale engagement.
Technologies can be integrated into packaging, branded components, or materials through Implementation Methods designed for seamless visual and functional fit. Solutions range from fully invisible identifiers to overt and semi-covert features that complement the product’s design while enabling reliable field or consumer-level validation.
Explore our Core Technologies to learn more about Microtaggant® Identification Particles, Spectral Taggant™ Signatures, Enhanced Phosphors, IR-to-IR Phosphors, IR-Visible Phosphors, and Encrypted QR Codes, as well as complementary systems like the Summit Authentication Platform™, Alerion™ AI Classification, and Laser Marking for discreet or decorative brand integration.
Confident Customers. Secure Products. Stronger Returns.
Microtrace helps luxury and fashion brands protect authenticity without compromising design or craftsmanship. Our technologies deter counterfeiting and diversion, verify product origin, and enable traceability across distribution and resale channels.
Whether securing limited editions, verifying authorized sales, or enhancing digital engagement, Microtrace delivers authentication systems that preserve brand integrity and strengthen customer confidence—turning protection into measurable brand value.
